GPA Global Insight℠
LEGAL AND CORPORATE INTELLECTUAL PROPERTY (IP) CONSULTING SERVICES
Deep Technical Insight to IP for Successful Outcomes
GPA Global Insight℠ provides research-driven intelligence, analysis, and decision support that helps legal and corporate clients make critical IP decisions based on expert insights and GPA’s trusted and proven research processes. Leveraging the experience gained from addressing 30,000+ matters, our unique process and institutional knowledge covering the most critical sources yields a winning position for our clients.
Global Prior Art is known as The Most trusted name in IP Research®. Since our founding in 1982, the world’s preeminent law firms and companies have relied on GPA in high-stakes patent litigation matters. GPA’s process represents the “gold standard” for precision and ability to consistently uncover strong findings missed by other companies. Over the years there have been many claims of effective searching that turned out to be inaccurate-keyword searching, semantic searching, Cloud searching, reliance on AI, etc. GPA’s accuracy is reflected in the large number of successful IPRs and district court cases that relied on our support, and more recently our accelerated UPC process that yields stronger findings, which leading German law firms rely on.
GPA’s precision and deep analysis converts mountains of patent data into actionable insight, enabling our clients, from startups to mid-sized firms to capture opportunities and emerge as billion-dollar firms. Our Smarter AI approach is guided by GPA’s superIntelligence which results in stronger invalidity findings, and guidance for other key IP decisions; e.g. advanced proactive portfolio creation, the alignment of R&D and patent creation to capture key opportunities. Working closely with many Super Lawyers ensures constant learning at GPA, while operating at the cutting edge of adapting AI, institutional knowledge, and other success factors to provide the most effective IP analysis and insight to meet client needs. Recognizing the cost of a flawed AI search, the deep experience of GPA’s IP and technology experts ensures the best outcome.
The GPA Difference
- Over Four Decades of Excellence – GPA brings more than 40 years of experience at the intersection of IP, technology, and strategy, backed by deep scientific and engineering expertise.
- Stronger Findings – GPA is renown in the IP community for consistently delivering stronger findings than other search firms. Our rigorous search methods and technical analysis uncover critical prior art, including references missed by previous searches.
- Clear, Focused Deliverables – We respect a client’s time and there are no data dumps to wade through, only key findings.
- Close Client Collaboration – Direct communication between your legal team and GPA’s technical experts ensures our support is aligned with your objectives and delivers actionable insights.
- Insight To Diverse Sources — A clear view of the prior art space entails covering a diverse set of non-patent sources including system art, source code, standards documents, dissertations, government funded research, and more. GPA’s team regularly searches these diverse sources and has captured them in our in-house archive which holds over 30TB of unique prior art documents from over 30,000+ matters.
- Insight Across Languages and Borders — Native-language research in Japanese, Korean, Chinese, and German sources helps uncover technical developments and prior art that English-language searches can overlook.
- Informed AI Selection — GPA’s Tech Scout initiative has spent five years evaluating AI tools to identify their strengths, limitations, and most effective applications to IP research.
- Human Expertise Guiding AI — Our subject-matter experts guide AI-assisted research, evaluate its outputs, and verify key findings to deliver reliable, actionable intelligence.
- A Published Record of Impact — IAM articles spanning 14 years highlight GPA’s research methods and contributions to significant IP matters.
- Recognized IP Leadership — GPA founder and Managing Director Bruce Rubinger is regularly recognized in the IAM Strategy 300: The World’s Leading IP Strategists. In 2022 IAM wrote: “Bruce Rubinger is a pioneer and institution in the IP industry who is extremely dedicated to patent quality. The rigor of his searches is unsurpassed and he regularly finds the best prior art thanks to careful study and thought of the entire matter, not just claim language in isolation.”
GPA Global Insight℠ Services
- The GPA Worldwide Invalidity Search – The “gold standard” for 40+ years for locating invalidating prior art in high stakes litigation. GPA’s Diligent Search has uncovered critical prior art frequently in cases where key prior art was missed by previous searching. Cited by the PTAB in a famous case on the importance of “getting in right the first time” GPA’s worldwide invalidity search process has saved clients more than $4b+ by achieving favorable invalidity outcomes after others previously sued paid millions for infringement.
- GPA’s Accelerated Global Search for UPC Matters – High stakes UPC litigation in Europe has huge global implications and the invalidity challenge is only successful in 35% to 40% of cases due to the short timeline of these cases. GPA’s innovative UPC litigation process yields stronger prior art which enables a higher success rate. Key aspects of this distinctive process were recently highlighted in IAM (Intellectual Property Management) 26 Aug 2026, “The UPC’s front Loaded Challenge.” GPA works closely with leading German IP litigation attorneys.
- GPA Project Tombstone – GPA created a specialized invalidity defense for high stakes litigation in district courts (e.g. Texas). District court litigation in a plaintiff friendly court entails very high financial exposure, making it is essential to locate strong prior art the first time. In district court, successful outcomes often result from GPA’s skilled searching of product art, system art, patent prior art and non-patent literature. Often, GPA locates strong prior art after a previous defendant has paid $100m+ in damages.
- Smarter AI Search (Integration of a Diligent search with Expert SuperIntelligence) – Given the strong interest in AI, some clients prefer an option that combines the precision of a Diligent Search with AI tools. This approach efficiently overcomes the challenge of greatly expanded patent numbers in CPC classes, as well as the growing number of number of diverse NPL publications. The Smarter AI Search performs at a higher level than a basic AI search conducted without human superintelligence for training, deploying and guiding an AI tool to sift mountains of patent data to flag invalidity art meeting key claim limitations. Effective usage of AI tools is enhanced by GPA’s knowledge gained over 40+ years of IP search and analysis including: the expertise with IP needed to understand the scope of claims, knowledge of key sources to effectively guide AI tools, the ability to identify bias in the data and correct it, and deep experience searching key patent sources worldwide over 40 years.
- System Art Search – Coverage of products as well as simulation for older products within our library or archives. Our unique set of resources and experience are extremely effective in locating product related public disclosures that support patent invalidity arguments in diverse areas such as security technology, simulated training, gaming, computer chips, digital camera technology, and more.
- Source Code Mining – GPA’s Software Group has extensive experience mining source code for critical prior art disclosures. Our source code analysis extends non-patent coverage to this critical area of prior art that is often overlooked, yet critical to successful invalidity outcomes.
- Validity Due Diligence for Patent Acquisitions – GPA’s experience is that 50% of all patents held by leading companies are actually invalid due to prior art, if a diligent validity assessment were conducted. In instances where large scale portfolios are being assessed for purchase, relying on GPA’s experts to conduct an prior art search will weed out weak assets, while confirming that the selected patents cover the features of interest. Smarter AI leveraging expert superintelligence is an effective approach for efficient and insightful decision making.
- Portfolio Pruning – AI can be very effective when leveraged by expert superintelligence for screening a large portfolio to flag patents covering key strategic products or to block a company alleging infringement. At the same time, it is also quite useful for portfolio pruning and patent monetization.
- Technology Trajectory & Commercialization Forecasting – Predictive analysis of technology maturation, adoption timelines, and obsolescence risks.
- GPA Global Defense Shield – A specialized invalidity defense for defense contractors or the the DOJ when defending against incoming infringement threats in such areas as semiconductors, refueling of military aircraft, training simulations, surveillance technology, satellite technologies, electronic countermeasures, and semiconductor technology. Global’s deep knowledge of defense technology and IP, and critical sources worldwide has facilitated a very high success rate. Names of Attorneys at the DOJ whom we have supported are available upon request.